Rwandan President Paul Kagame on Monday presided over the launch of the Mara Phones manufacturing plant to improve access to digital services in the country.
According to the Mara Group, the Mara-phone will produce high quality and affordable smartphones to primarily serve the population of Africa and also with the aim to export to other continents across the world.
The plant is located in Kigali, a special economic zone. And Over 200 workers are currently employed to manufacture high-tech smartphones for the local and international market.
Mara phone is said to be the first high quality and affordable smartphone manufactured in Africa. With two models on sale for $159 and $229.
The Android phones are hoping to compete with Asian manufacturers like Tecno and Samsung who currently dominate Africa’s markets.
Speaking at the launch, the CEO Ashish Thakkar, said:
“We realized a few years ago that to create positive social impact on our continent and in emerging markets we need to have high quality and affordable smartphones. That’s when we came up with Mara Phones.”
He added: “In Africa, we don’t manufacture anything, We assemble in a few countries. We are the consumers but not the producers.
When we first told people about Mara Phone they told us we were crazy and that it wasn’t possible. Our true belief in Africa, particularly Rwanda, is a dream come true. This is a historic moment which will help shift the narrative for Rwanda, Africa and the rest of the world.”
Watch the video below: